An inspiring session at the CROP Innovation & Business conference

Yesterday, Simone Keijzer participated on behalf of Gearbox in the session “From Data to Decisions: Phenotyping as a Driver of Crop Innovation,” hosted by VITO Remote Sensing.

The power of modern phenotyping lies not only in collecting data, but in transforming that data into immediate decisions.

During the session, we discussed how:

  • Advanced phenotyping platforms enable objective and scalable measurements

  • Automation is essential to accelerate breeding processes

  • The integration of qualitative and consistent data is key to generating relevant insights

  • And most importantly: how crucial it is to connect phenotyping to the reality of production environments

At Gearbox, we work on this every day by applying vision AI technology.

With GearVision, we bring phenotyping into practice: from images to direct, quantitative insights

  •  Consistent and objective assessment of crop and fruit characteristics

  • Acceleration of selection processes through instantly available data

Our vision?
Phenotyping should not only be accurate, but above all relevant, scalable, and directly applicable in operations.